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PENDINGPENDING

Privacy notice

What we record about a booking, why we are allowed to, who it reaches, and how long we keep it.

Version 2026-09-1, in effect from 13 September 2026.

Who is responsible for your data

The licensed operator named at the foot of every page is the data controller for everything described here. The contact address for data protection questions is on our contact page.

What we hold, and why

To carry out a booking we hold the name, telephone number and email address of the person who booked and of the person travelling, the pickup, any stops and the destination, the time, the number of passengers and bags, anything you told us about accessibility or child seats, and any note you left for the chauffeur. The lawful basis is the contract between us.

Transport for London requires a licensed operator to record every booking and keep it for at least twelve months after the date of travel: when it was made and by whom, who accepted it, the addresses and the time, the fare quoted and the fare charged with every adjustment, the chauffeur and their driver licence number, the vehicle and its licence number, and the identity of any partner operator. The lawful basis is our legal obligation.

Financial records — receipts, invoices and the payment ledger — are kept for six years, because HM Revenue and Customs requires it.

What we do not do

We do not sell your data, we do not share it with advertising networks, and we do not use it to profile you.

We do not store card numbers. Payment is handled by our payment provider and we keep only the card type and the last four digits.

Telephone numbers and email addresses are masked in our own application logs and error reports, so a booking reference is the most an engineer sees.

Who your data reaches

The chauffeur assigned to your booking, and, where a partner operator carries it out, that operator. They receive what is needed to do the job and nothing else.

Our payment provider, our email and text-message providers, our mapping provider for addresses and routes, and our hosting and error-reporting providers. Each is bound by a contract that limits them to acting on our instructions.

A public authority where the law requires it, which for a licensed operator includes Transport for London and the police.

Your rights

You can ask for a copy of your data, ask us to correct it, ask us to delete it, object to how we use it, or ask us to restrict that use. Ask from your account or by email.

Where we are required to keep a record for licensing or tax reasons we will keep that record until the period ends, and we will tell you which records those are and when they expire.

If we get it wrong you can complain to the Information Commissioner, and we would rather you told us first.

Marketing

We send marketing only if you ask for it, we record when and how you asked, and every message carries a way to stop it.

Messages about a booking you have made — the confirmation, who is driving, the reminder the day before, the receipt — are part of the service and are not marketing.

Every version

A published version is never edited. A correction is a new version with a new effective date, and your booking keeps the version you agreed to.

Book a car

A fixed price for five classes of car, with every charge for the route already inside it.

Pickup time
London time, in 15-minute steps.
Getting your last booking back.

Five classes of car, each with one fixed price that already includes the charges for the route. You choose a car before you pay.

What people ask

What do you keep about my booking?
What Transport for London requires us to keep: who booked, who travelled, the addresses, the time, the price agreed and charged, who drove, the car, and the full history of the booking with timestamps. We keep it for at least twelve months after the date of travel.
Who sees my address and telephone number?
The chauffeur assigned to your booking, and the staff who take and dispatch bookings. Not our other customers, and not an advertising network. Telephone numbers and email addresses are masked in our own logs.
Can I get a copy of my data, or have it deleted?
Yes. Ask from your account or email PENDING. Records we are required to keep for licensing or tax reasons are held until that period ends, and we will tell you which ones those are.
Will you send me marketing?
Only if you ask for it, and you can stop it from any message or from your account. Booking messages — your confirmation, who is driving, a reminder the day before — are part of the service and are not marketing.
Do you store my card?
Not on our systems. Cards are held by our payment provider, and we keep only the last four digits and the card type so you can recognise which card paid for what.